Email/SMS Campaigns

Manage all email/sms campaigns from one place.

Integrated Email/SMS Management.

Be it bulk campaigns or 1:1 triggers, you can use the inbuilt-app to send emails and SMS campaigns. Plumb5 can connect to any Email/SMS provider of your choice, or you could choose to use the available providers listed on Plumb5. The big advantage lies in its integration: now, you can seamlessly track your email campaign click-throughs right across their journey on the landing website. SMS communications are tracked for delivery and click-through along with mobile browsing sessions.

Features

A quick look at the capabilities of both Email and SMS.

Contact Management
Email: Ability to import email databases or prospect lists, verify contact addresses and sync up with social profiles.
SMS: Ability to import phone numbers of prospects, verify DND and sync with available social information.
Template Library
Email: You can either create and upload custom templates or use existing templates to design email campaigns.
SMS: Create and save simple SMS messages as templates.
Groups and Segmentation
Email: Create groups out of your contact list based on behavioral, social or demographic profiles to run custom mail campaigns for specific segments.
SMS: Create groups out of your contact list based on behavioral, social or demographic profiles to run custom SMS campaigns for specific segments.
Triggers
Email: Connect event responses on websites or mobile apps to trigger 1:1 email campaigns.
SMS: Connect event responses on websites or mobile apps to trigger 1:1 SMS campaigns.
Content Testing
Email: Run split test to measure effectiveness of emailer design, subjectline, time of the day/week.
SMS: You can request for customization to run split test for measuring effectiveness of your SMS campaigns.
Drip Messaging
Email: Set follow-up messaging based on conditions to engage your customers with emails or SMS.
SMS: Set follow-up messaging based on conditions to engage your customers with emails or SMS.
Message History
Email: Get complete history of all the messages sent to your customer either as email or SMS.
SMS: Get complete history of all the messages sent to your customer either as email or SMS.
Effectiveness Reports
Email: Get quick reports on mail campaign effectiveness by delivered, open, click, bounce and forwarded metrics with associated subsequent journeys.
SMS: Get quick reports on SMS campaign effectiveness by delivered and click metrics with associated subsequent journeys.
Custom Reports
Email: Create custom reports by recipients, segments or campaigns to understand effectiveness of mail campaigns.
SMS: Create custom reports by recipients, segments or campaigns to understand effectiveness of SMS campaigns.
Configuration
Email: A quick 2 step configuration process to connect email provider of your choice.
SMS: A quick 2 step configuration process to connect SMS provider of your choice.

In order to ensure that your messages reach your recipient’s inbox, refer to the dos and don’t’s document. To simplify processes, we have an inbuilt email address validator and a spam score for the uploaded template, to make sure we are all set for the inbox and shy of blacklisting.